Marketing

Loveland Clinic Owner To Pay $ 40,000 To Market Ivermectin As A Cure For COVID-19

DENVER – A family nurse practitioner in Loveland will have to pay the state $ 40,000 to illegally market ivermectin as a cure for COVID-19, according to the Colorado attorney general. Attorney General Phil Weiser’s ruling orders Siegfried Emme, owner of Loveland Medical Clinic, to pay the sum after failing …

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Dara Michelle is Def Jam’s new Marketing Manager

Although her hiring marks a full career moment, Michelle says Billboard that in some ways it feels like she never left. “It’s interesting because I think everything I’ve done outside of [Def Jam]somehow I always kept in touch, ”she says. “Like when I was at the Roc [Nation] – we …

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ASHE is recruiting an influencer and affiliate marketing manager in New York, NY

INFLUENCE AND AFFILIATION MARKETING MANAGERStart date: As soon as possible Responsibilities include, but are not limited to: ● Developed and led influencer and affiliate marketing strategies on behalf of clients, liaising between clients and influencers, managers, affiliate marketing teams and commercial publishers● Demonstrated ingenuity in problem solving, coordinating influencer / …

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WSIL Television announces digital marketer in southern Illinois

CARTERVILLE, Ill. (WSIL) – WSIL-TV, the broadcast property owned by Allen Media Broadcasting in southern Illinois, today announced the promotion of Jeremy Weaver to Digital Marketing Specialist. In this role, Weaver will oversee the deployment of extensive digital marketing capabilities for local businesses in Southern Illinois, Western Kentucky, and Southeast …

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What marketers should stop (and start) doing immediately

There are only a limited number of hours in the day, so making sure you spend your time on the good things rather than the bad is crucial. Often times, marketers can get bogged down in doing things because “this is how it’s always been done” when in reality their …

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Adobe’s new marketing AI helps customers cut ad spend by 50% while increasing sales by 10%

It is a trader’s dream. Maybe even a midnight fantasy: increase sales while reducing advertising and marketing expenses. But Adobe’s AI marketing means that at least one big cosmetics customer is actually living that dream. And you could also, theoretically, with a little caveat. Do you spend at least $ …

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Why partnerships are essential for the return of travel marketing

The return of international travel is getting closer every day. In this article, Sarah Kelly, APAC Marketing Director at Partnerize, shares her tips on how travel marketers can balance their short and long term goals. After more than a year of global shutdowns, it looks like Australian travel is on …

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A perfect storm for 2021 holiday email marketing

Labor shortages, pent-up consumer demand and supply chain disruptions could have a huge impact on retailers this holiday season. And the addition of privacy changes on Apple’s new iOS 15 means email marketers face a perfect storm of uncertainty. Holiday 2021 Email Start early. I’ve emphasized over the years the …

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Why brands are turning to memes marketing

Memes are easy, and there are plenty of memes makers online that brands can partner with to stay in the game. By Raghav Bagai Brands are rewriting the rules of marketing and advertising. Pushed, but not afraid to indulge. Opposite, but empathetic. Laid back, but not frivolous. The greatest cheerleaders …

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Mr. Marketing: Having trouble hiring? Read it.

A recent study by global management consulting firm McKinsey & Co. reports that 40% of employees want more than just a paycheck to make sense of their lives. These people are ready to walk in the door, even with no other job in sight, because they are not fulfilled by …

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