‘Intimately involved’: marketing expert reveals how Kobe Bryant won Oscar

For those who learned late about Kobe Bryant, the one thing that surprised them the most was his Oscar achievement. Naturally, it is difficult for an ordinary person to connect a basketball player to the Oscars. But when it comes to Kobe, you can associate it with a space program and still hope that the legend must have achieved something even there.

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Dear Basketball, an animated short, was released in 2017 and impressed viewers. Written and narrated by Mamba himself, the 5-minute adventure received worldwide recognition and also a mighty Oscar. So how did this happen?

Kobe Bryant always played to win

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Whether it is sports, whether its business transactions or its investments, the Black Mamba has always invested 100% in each of these engagements. So when it came to writing for a short film, the five-time NBA champion wanted his work to be world class. Now the best way to get a movie approved as an all-time wonder is to award it an Oscar.

In a recent interview, Mr. Craig Greiwe, a seasoned marketer, sat down to discuss what made Kobe win the Oscar. He began by suggesting, “Verizon had acquired Dear Basketball, and they said Kobe wanted to win an Oscar. Can you talk to him?

This statement clearly shows how Kobe focused on creating something worthy of an Oscar. This is the finest example of the Mamba mentality and an entire team leading their Oscar campaign has proven it. Imagine a player giving 20 years of his life to the NBA and using the very next year of retirement to achieve something so difficult.

Kobe Bryant is hosting a Kobe AD event at MAMA Gallery on November 1, 2016 in Los Angeles, California. (Photo by Allen Berezovsky / Getty Images)

Read also – Kobe Bryant game-worn rookie jersey sold for over $ 500,000

How was the leadership off the Mamba field?

Kobe Bryant was a gifted storyteller, and he’s been writing since his school days. The art of storytelling is something that has always kept young Kobe hooked, and that’s what he used in Dear Basketball. The film used a poem he wrote in 2015, and those lines became the heart and soul of the film. Of course, all of this must have helped this arduous campaign to win the prestigious honor.

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As Mr. Craig added, “Kobe was intimately involved. He was a knowledgeable person. So there was a lot of conversation about what to do, where to go, but he was also someone who trusted. He said to me: “I am convinced that you are an expert”. Like I don’t go to the doctor to tell them where to cut and how to treat and I don’t tell my barber how to cut my hair.

A true leader who has shown complete confidence in his team has won the greatest of titles. He became the very first African American to win an Oscar in this category, and all that hard work came to fruition.

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Have you ever watched Dear Basketball? If so, please help us know in the comments which part touched you the most.

About William G.

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