John Beck’s work with Zach Wilson, among others, turns into a marketing rocket

John Beck’s quarterback guru turns into something else.

He’s the go-to guy for the quarterfinals.

He needs a booking agent for his media appearances.

Beck, who played for BYU before going to the Miami Dolphins in the second round of the 2007 NFL Draft, also played for Washington, Baltimore and in the CFL. He now trains both top potential college picks and NFL veterans.

Do you want to start football better? See Yoda John.

Over the past few months, Beck has found himself a man of choice for the media, doing national and local interviews about QB’s talents and coaching. NBC Sports Washington featured an in-depth article on Beck last week, chronicling his BYU journey through three NFL teams, the CFL, to where he now stands, a chief cog in a quarterback citadel called 3DQB in Southern California.

His tutoring of Wilson from BYU during the offseason leading up to his phenomenal 2020 season has become part of the media fabric of this project and made his company famous.

“Within NFL players, coaching circles and agents, we’ve had the attention for years,” Beck said Friday.

“It was different because it wasn’t in the media. This year has been unique as Zach has been the player who has climbed the most of all the players in the draft. So it draws a lot of attention to himself and the things he has done.

“3DQB, was one of those things (that got extra attention). Being a part of this opened the eyes of others to who we are who maybe didn’t know, just as everyone now knows who Zach Wilson is, where maybe nine months ago they didn’t. not.

Beck said 3DQB had done some preliminary interviews in other years when the guys they worked with mentioned their pre-project workouts.

“This year has been the most important. Zach being one of the top picks along with some of the other QBs that we are training, it certainly had a media impact, ”said Beck.

In other words, 2020 and 2021 have been a marketing and advertising boon for Beck and 3DQB. The stories were organic, tracing back intrigues to media attention that a Madison Avenue PR firm would die for. It didn’t cost a dime.

When San Francisco 49ers Mike Shanahan find a prospect they want to see developed, they send them to Beck.

He created this line of credit.

Clemson’s top pick Trevor Lawrence didn’t hire Beck, but maybe he should, just for the sake of the trend. After all, college newbies Zach Wilson, Justin Fields, Trey Lance, Kyle Trask, who laugh at Lawrence’s drafts, have all asked Beck for help.

NFL starters Matt Ryan, Drew Brees, Jameis Winston, Dak Prescott, Jared Goff, Matt Stafford and many more came to train with Beck, 39.

The story of Wilson traveling from Provo to San Diego to train with John Beck will easily become part of BYU folklore, repeated, teased, referenced and told over and over because it has been repeated over and over again.

It’s one of those stories that has kind of found a lifeline every two weeks over the past year or so. It’s a story that could have sprung from a creative brainstorming session on the popular “Mad Men” TV series.

In its own right, Beck is also one of those made-for-film stories, like “Jerry Maguire” and “Show me the money”.

Beck’s tough football career has consisted of fighting for a starting job at BYU and then getting rocked by extreme misfortune with the Miami Dolphin franchise with a carousel of leadership and coaching changes. After arriving in Washington as part of a trade with the Ravens, a one-player strike robbed him of valuable training camp experience. His career ended with a ripped CFL chest muscle trying to return to play in the NFL.

It’s the story of Beck turning his QB experience in college and the NFL into a background agent in the world of sports training and development, where physics, kinesiology and the science of movement come together. mix with a little friendly advice.

A good person for people, Beck is an astute teacher who expresses himself and projects his ideas in perfect harmony with the types of media. He can fill a TV or radio show with a wealth of information, filled with quotes and anecdotes not only from his own life, but also a well-read library extolling the experience of all of Bill’s legends. Parcells and Bill Walsh to George Allen and Don Shula. .

Passionate about the outdoors, hunter and devoted father, husband and man of faith, Beck is a man of a man, but a kind of apostle of football, a gentle man who smiles easily, relates to people, a guy you like to listen because through him everything, he remains humble. He is a man without cunning.

It’s been that way ever since I first spoke to him about Mesa’s Mountain View High in Arizona and throughout his college career.

“I wish my story was a success story in the NFL,” Beck told NBC Sports Washington. “I wish mine was, ‘Hey, I threw 150 touchdowns. Let me show you how to do this. Unfortunately, that was not my story. A lot of what I’m helping guys is the mental side, the emotional side, and just trying to tackle those challenges that are an NFL quarterback under tough circumstances.

Beck has found his niche.

He found a way to help quarterbacks come out of adversity and face daunting obstacles head on.

Beck has been in the cave and he knows the way to the hot sun.

He studied what enables the human body to send a 16-ounce piece of cowhide through the air more efficiently with both speed and precision.

He can impart that knowledge. He effectively advises QBs on injury rehabilitation, deals with coaches and competes in the right way with a positive attitude.

Most importantly, he can preach perspective. He became a master teacher.

And after all, it’s said and done, Beck rubs shoulders with the best in the game.

It belongs.

About William G.

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