CARTERVILLE, Ill. (WSIL) – WSIL-TV, the broadcast property owned by Allen Media Broadcasting in southern Illinois, today announced the promotion of Jeremy Weaver to Digital Marketing Specialist. In this role, Weaver will oversee the deployment of extensive digital marketing capabilities for local businesses in Southern Illinois, Western Kentucky, and Southeast Missouri.
Weaver, an 8-year advertising veteran, said: “I am very excited to take on this new role, especially given the best digital products offered by Pulse Local Marketing, the digital marketing arm of ‘Allen Media Broadcasting. What we can do to track results with our industry-leading ad attribution and transparent reporting is something that was only available to the largest advertiser. Now local businesses can be just as effective as big national brands.
WSIL Vice President and General Manager Charlie Grisham said, “Putting cutting edge tools in the hands of local businesses allows WSIL to continue its mission of serving our community. Our region has a large business community; now we have world-class digital marketing tools and the expertise to use them to help them grow their business.
In his most recent role, Weaver was a Cross-Platform Account Manager at WSIL. He continues to serve as a member of the 144th Army Band of the Illinois National Guard.
For more information on WSIL-TV and Pulse Local Marketing, contact Jeremy Weaver at [email protected] or (618) 956-9814.